CRITICAL ENTERPRISE FACTORS INFLUENCING THE GROWTH OF WOMEN-OWNED SMALL AND MEDIUM ENTERPRISES: A CASE OF NAKURU, KWALE, AND KAJIADO COUNTIES, KENYA

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Dr. Molson Samwel Onchomba

Abstract

The study investigated critical factors influencing the growth of women-owned small and medium enterprises (SMEs) in Kwale, Nakuru, and Kajiado counties, Kenya. Anchored on the life cycle theory, the study adopted a descriptive research design. Data were collected from 708 SME managers and owners using structured questionnaires. Regression analysis was employed to examine the effect of key enterprise factors on growth. Results indicated that interest rates (β = 1.433; p < 0.05), inflation levels (β = 1.141; p < 0.05), collateral availability (β = 1.720; p < 0.05), and financial literacy (β = 1.720; p < 0.05) significantly influenced SME growth. The study recommends government intervention to facilitate credit access, including streamlined collateral registration and promotion of affordable credit facilities. Financial institutions should consider revising credit policies, appraisal techniques, and interest rates to support women-owned SMEs. 

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How to Cite
Onchomba, M. (2025). CRITICAL ENTERPRISE FACTORS INFLUENCING THE GROWTH OF WOMEN-OWNED SMALL AND MEDIUM ENTERPRISES: A CASE OF NAKURU, KWALE, AND KAJIADO COUNTIES, KENYA. Academic Journal of Social Sciences and Education, 13(4), 1–10. Retrieved from http://ajsse.org/index.php/1/article/view/327